The client wanted a simple and concise site that drew attention to their three key messages(Sponsor, Support, Help). The provided me with the black and yellow logo, everything else was up for grabs. The only design direction I received was to make the site ‘Ethiopian-looking’.
I used an earthy, natural colour palette alongside their existing yellow from the logo as the highlight colour. I created a simple, modular homepage that communicates their mission clearly, and is easily navigated.